Gov. Rod Blagojevich launched the Contraceptive Coverage Awareness Campaign on January 14, 2005—a coordinated effort to inform women that private insurance plans that cover outpatient drugs or services are now required to cover all FDA approved contraceptive services and prescriptions.
“Right now, women pay 68 percent more in out of pocket health care costs than men do, because of the cost associated with reproductive healthcare,” said Governor Blagojevich. “Women pay too much for their health care. If insurance companies can cover Viagra for men, it’s only fair that they be required to cover birth control for women.”
Numerous corporate and community partners also joined the Governor’s awareness effort. Planned Parenthood contributed $30,000 and is helping spread the word through their membership. The Chicago Sun-Times will run eight quarter-page advertisements highlighting the new law. |